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Please use this identifier to cite or link to this item: http://hdl.handle.net/1942/14514

Title: De zoete geur van marketing. Hoe omgevingsgeuren consumentenreacties kunnen beïnvloeden.
Authors: Douce, Lieve
Janssens, Wim
Issue Date: 2012
Publisher: Stichting Marketing
Citation: Duyck, Rik; Van Tilborgh, Cyriel (Ed.). Annuaire Marketing Jaarboek 2012, p. 89-95
URI: http://hdl.handle.net/1942/14514
ISBN: 9789491171048
Category: B2
Type: Book Section
Appears in Collections: Research publications

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