www.uhasselt.be
DSpace

Document Server@UHasselt >
Education >
Faculty of Business Economics >
Master theses >

Please use this identifier to cite or link to this item: http://hdl.handle.net/1942/14115

Title: Strategic analysis of the smartphone market
Authors: Swenters, Jo
Advisors: VANHAVERBEKE, Wim
ROIJAKKERS, Anna
Issue Date: 2012
Publisher: UHasselt Diepenbeek
Abstract: By 2013, worldwide shipments of converged mobile devices, also known as smartphones, will surpass 390 million units, growing at a compound annual growth rate (CAGR) of 20.9% for the 2009'2013 forecast period. Underpinning the converged mobile device market is the constantly shifting mobile operating system (OS) landscape. The master thesis is an attempt to create a knowledge basis that helps understanding the smartphone market and the ongoing operating system standard war. It provides an elaborate theoretical framework and uses it to build a comprehensive case study.
Notes: master in de toegepaste economische wetenschappen: handelsingenieur-technologie-, innovatie- en milieumanagement
URI: http://hdl.handle.net/1942/14115
Category: T2
Type: Theses and Dissertations
Appears in Collections: Master theses

Files in This Item:

Description SizeFormat
N/A2.55 MBAdobe PDF

Items in DSpace are protected by copyright, with all rights reserved, unless otherwise indicated.